Content Strategy

Connecting the dots between business, brand, and benefits


What happens when two of the few industry consultants who work not only with web or technical content, but content delivered across multiple channels and platforms, collaborate to share their knowledge: a book is born….

Rahel Bailie

Rahel Bailie Profile PictureRahel Anne Bailie is a recognized thought leader and one of the top content strategists in the industry. With over twenty-five years of professional content experience, she combines substantial business, communication, and usability skills with a strong understanding of content and how to manage it. For over ten years her own consultancy, Intentional Design, has been helping companies leverage their information assets. She is also a co-organizer of the event Content Strategy Workshops.

Noz Urbina

Noz Urbina Profile PictureNoz Urbina is an established content strategy thought leader, consultant and trainer specialising in cutting edge, multi-channel, business-driven projects. Since 2000, he has provided services to Fortune 500 organisations and small-to-medium enterprises. Noz is founder of his own consultancy Urbina Consulting, and since 2006 has been Events Chair and Content Director for

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